One of the most respected men in the DRTV industry is Jim Ballas. He is the CEO of Spotlauncher—one of the foremost companies in the industry. Ballas has been around the industry for almost as long as it has existed

One of the most respected men in the DRTV industry is Jim Ballas. He is the CEO of Spotlauncher—one of the foremost companies in the industry. Ballas has been around the industry for almost as long as it has existed

Jim Ballas’ career started as a teenager in a hotel pool. He was discovered and got a local acting gig in a commercial for Bush Gardens. He went on to do quite a lot of work in the field of modeling, but it is his work in the field of direct response television advertising that is so highly respected. Ballas is now the CEO of Spotlauncher—one of the top companies for DRTV advertisings.

If you know much about the industry of direct response television advertising, you have likely at least heard the name Jim Ballas, or that of his company, Spotlauncher. He is the CEO of the company, which is considered by some to be one of the most successful companies in the industry. He has worked in the radio and television advertising industries for decades, so he has quite a bit of experience. While he appreciates the work of the pitchmen one sees at trade-shows, that simply is not his style. He has a background both in sales and acting, which informs his way of doing business in the direct response television advertising industry.

Ballas was “discovered” while swimming at a hotel pool. He was invited to be in a number of local commercials being produced for the nationally-known Bush Gardens and a brand new water park called Adventure Island. For the next couple of years he was able to work in modeling and acting, even attending the most prestigious acting school in the East.

This time in the acting industry positively informs Jim Ballas’ career in DRTV. He is comfortable behind a camera and knows what it takes to make a scene look natural and effective. Now, as the CEO of Spotlauncher, Mr. Ballas puts that knowledge to good use in the creation of DRTV ad spots.

Additional Resources:

Jim Ballas :: Listed on 800review.com

Jim Ballas :: Article on 4worklife.com

Jim Ballas :: Information on Incprofile.com

Jim Ballas :: Article on Review-inc.com

Jim Ballas :: Listed on Betaflow.com